You also need to know yourself, your skills, your strengths, your weaknesses. That will help you determine what you should be doing and what you shouldn’t be doing. If you’re not very good on video, you should not be trying to be the next Mike Chang. There’s just no point. If you’re not the type of person who can sit down for 30 minutes, you’re not going to be the type of person who’s going to build a website around SEO. You need to know what you’re good at and get other people to do the stuff you’re not good at.
So you really need to have some introspection. Think about yourself, your skills, and your experiences. Be honest with yourself. Then you can cross off the things you’re not going to do. You don’t have to do as much as you think to be successful.
If you’re a great networker, a great schmoozer, by all means get out to as many events as possible. You’ve got an unfair advantage over the people that are not because that way, you don’t even have to be a great copywriter, you don’t have to be great at YouTube videos. If you know a lot of people and you’re a go-giver, people are going to want to help you. They really will. It’s so much easier for someone to want to help somebody when they’ve met them in person.
